COVID-19: Promoting Positive Gender Roles in Marketing and Advertising

Promoting positive gender roles in media

In an effort to address the impacts of COVID-19, companies are making a number of socially beneficial communications to the public. It is essential that these communications avoid harmful stereotypes and seek to depict positive and progressive gender portrayals. This document provides considerations for corporate entities currently creating socially beneficial communities.

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Publisher : UNICEF - UN Women | 2020

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